Just after a few days from the time I had done a post about comparing BJP website and Congress website, Congress launched its new site to cope up with online social media marketing and bringing a face to the web campaign. The new look of the website for congress features the prime minister Manamohan Singh, Sonia Gandhi and Rahul Gandhi on the homepage.

Aam Aadmi Ke Badhte Kadam
Har Kadam Par Bharat Buland

This is the message that congress wants to give as election slogan. The website is not that attractive and not upto the mark of BJP which has lot of interesting features and seems to be updated more often. The site also seems to be done in frames technology which is very outdated and non search engine friendly. A very few ways to allow people interaction or no use of blogs and videos. 

The our prime minister link takes us to http://pmindia.nic.in/ the official website of the prime minister.

A very nice picture of Rajiv Gandhi on the website gives it a different charm

You may like to read the updated blog written just after this blog was posted.

Just do a google search for congress website and the first two links that you will see take you to the INDIAN NATIONAL CONGRESS website and second result shows Welcome to Our Website which is also a Indian Congress website. Shockingly Congress is still busy in congratulating Smt Sonia Gandhi for the elections won in 2004.

Here’s the full text of the homepage :-

Congratulations to Smt Sonia Gandhi for Leading The Congress Party to Victory in the Lok Sabha Elections 2004.This is not only a Victory for Secular India but also a resounding defeat for the Forces of Communalism. 

The second step is to select language of your choice and if you do not select english then you are asked to download font which is a very old technology way and not as per latest trends. 

On the other hand if you do a google search for BJP WEBSITE , it will show you good google search engine optimized results for BJP. and the first link takes you to the BJP website. The site is designed with a good interface and atleast allows you to get to the point and find the information that you are looking for.

Interestingly it allows an interaction option by inviting you to give your email ID to regularly get press releases into your email box. A effective search powered by google allows you to get maximum information from the website and show cases the vast information present in the website which otherwise would have been difficult to find.

So overall a much professional output as compared to congress website but both websites really need to gear up for the elections and allow maximum people to interact from the web front. This is the status of the websites of political parties in India.