Must Have Wordpress Plug-ins for Online Marketers

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In the online business world, Wordpress is one of the most recognizable names. Wordpress, for millions of bloggers, is the most favored content management systems (CMS) around. Naturally, that doesn’t imply that it’s only for the blogging community. On the contrary, Wordpress can be used for any type of website that you want!

Wordpress has become extremely popular with marketers who use it for anything they previously used a static site for. There are other uses, as well, such as video sites, landing pages, squeeze pages, etc. Customizing Wordpress is stupid simple, and you could spend years just looking at themes there are so many out there. Beyond that, with the right plug-ins, you can make Wordpress perform however you want it to perform. What follows next are some plugins that can help any marketer in their business.

One you do not want to ever leave home without is the Google XML Sitemap. For any IM related blog that is intended to rank in the search engines, this plugin is vital to success. This plugin is important because it helps Google crawl your site better and therefore it will be indexed in their database more accurately. If you want to make sure that your Google page rank and search engine rankings stay accurate you will want to create a new sitemap every time you update your site. If you try to do this long hand it becomes a time consuming ordeal. But it’s no problem because your sitemap will update by itself whenever you add new content.

Moving on, you’ll use the Wordpress Mobile Pack to format your site correctly should anyone want to look at it on their mobile phone. You probably don’t need to be told how prevalent cell phones have become, so it would be a good idea to take advantage of this. A very cool feature of this plugin is viewers can choose the traditional desktop browser or mobile browser display. This is a feature that people may respond to because they can use whatever is comfortable for them. They have a choice and are not forced into just one thing. Find best dealz on Godaddy Promo Code.

Another excellent plugin lets your site subscribers get updates via text message, it’s called – oddly enough – SMS Text Message. Ok, first it uses an optin form that it places on your site. It’s easy to do this, visitors will simply optin with their cell phone number, and then it’s all set and they’ll get updates with text messages. This is a fantastic approach to keeping in touch with subscribers, and they’ll always know when there’s an update. Of course not very many people are going to be open to giving out their phone numbers these days so don’t be surprised if it takes you a really long time to build up your list.

As a CMS, Content Management System, Wordpress is really great. Extremely versatile, it can be used for landing pages, squeeze pages, blogs – of course, video blogs, etc. Its flexibility and versatility allow it be customized in an endless number of ways. As an internet marketer you need a website that is fully functional and easy for you to customize. So with all of these features and benefits, this may be exactly what you need.

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Payment Gateway selection from available service providers in India and abroad

In Continutation with the earlier Blog post - Payment gateway for ecommerce based website to accept credit cards online and bank transfer by ECS – short URL for wordpress -  http://www.techbizpeople.com/blog/155 - We try to put together all the available options for selecting the right payment gateway for your website. The options that are available are

1. Paysignet –  http://paysignet.com/keyfeatures.asp

The Paysignet payment gateway provides easy to integrate payment gateway processing. But they do not have a physical address for anyone to get in touch. Call Toll Free during Business Hours (10:00 to 18:00 hrs) : 1800-425-4111 . This is the only contact info available on their website.

Paysignet 

Product Features : credit cards, debit cards, net banking, mobile payments, cash cards

Startup Cost : 6000-50000

Transaction cost :  2.75% – 5%

Security deposit : Nil

Due Diligence : Nil

Recurring cost : 1500 – 5000

Integration : Easy – 1 Hour

Security : Yes

Additional Features : Live Chat, shopping cart ready, instant SMS, email, Detailed reports

Website : http://paysignet.com/keyfeatures.asp 

2. CCavenue - http://www.ccavenue.com/ 

The CCavenue is considered one of the best and most popular payment gateway for India. Many of the Indian  ecommerce based websites prefer this payment gateway of transaction in India Rupees as well as accepting credit cards with foreign currencies. All Major International and Indian Credit Cards are Processed by CCAvenue.

3. ABCpayments - http://www.abcpayments.com/pricing.html 

ABCpayments accepts bank transfers, credit card payments and prepaid cash cards payments. The internet banking trend has increased drastically in the recent years and use of credit cards online has been outspaced by online banking. ABCpayments claimis to offer the benefit to transact through all major banks in India by bringing them on one common platform that offers one point contact for all banking transactions.

ABCpayments

Product Features : credit cards, debit cards, net banking

Startup Cost : 10000 – 28000

Transaction cost :  5% – 7%

Security deposit : Nil

Due Diligence : Nil

Recurring cost : Nil

Integration : Easy – 1 Hour

Security : Yes

Additional Features : Live Chat, shopping cart ready, instant SMS, email, Detailed reports

Website : http://www.abcpayments.com/pricing.html 

3. EBS -  http://www.ebs.in/pricing_advantages.php

EBS

Product Features : credit cards, debit cards, net banking

Startup Cost : 6000 – 30000

Transaction cost :  3.25% – 6%

Security deposit : Nil

Due Diligence : Nil

Recurring cost : 2400

Integration :  7 working days

Security : Yes

Additional Features : Live Chat, shopping cart ready, instant SMS, email, Detailed reports

Website : http://www.ebs.in/pricing_advantages.php

EBS has provided detailed information about how the entire online ecommerce transaction takes place and how EBS handles the transactions.

How an online Transaction takes place. Step 1: Customer select and adds item in the shopping cart And places the order on your (merchant) website. Step 2: Customer selects to pay via credit card . Step 3: Customer is redirected through EBS Payment Gateway to Transaction Processing Bank. Step 4: Customer enters credit card details on Secured Payment page. Step 5: Credit card information is transmitted securely to the corresponding bank for approval. Step 6: Corresponding bank sends appropriate information to the transaction Processing bank . Step 7: The result is forwarded to EBS (via the Transaction Processing Bank). Step 8: Customer receives a confirmation and is redirected to your (merchant) website.

4. Transecute –  https://www.transecute.com

Kindly note that Transecute is currently not giving out any new accounts.  

5. HDFC - http://www.hdfcbank.com/wholesale/corporates/payment_gateway_services.htm 

HDFC Credit card service provider. This is provided by HDFC Bank one of the most reliable banking service providers in India. HDFC payment gateway follows very stringent rules and does a lot of due diligence of the company who wants to have a payment gateway service. We at Dimakh Consultants have used their service for a few of our clients are we are very happy with the service provided by HDFC payment gateway.

HDFC Bank 

Product Features : Credit Cards

Startup Cost : 10000 – 50000

Transaction cost :  3.5% – 6%

Security deposit : 50000 – depends on Due Diligence

Due Diligence : YES

Recurring cost : 12000

Integration :  3 weeks

Security : Yes

Additional Features : Email and Telephonic support available

Website : NA

6. WorldPay - http://www.worldpay.com/business/content.php?page=pricing2&c=UK 

WorldPay is more used for those transactions which are for foreign transactions. They payment can be linked for Indian Payment currency. It has a very strong and secure system. The charges are very high as compared to other service providers.

WorldPay

Product Features : Credit Cards

Startup Cost : GBP 200

Transaction cost :  4.5% – 6% + GBP 0.50 per transaction

Security deposit : NIL

Due Diligence : NIL

Recurring cost : GBP 30 per month

Integration :   1 hour easy

Security : Yes

Additional Features : live support

Website : http://www.worldpay.com/business/content.php?page=pricing2&c=UK

7. Paypal - http://www.paypal.com/

Paypal is by far one of the most popular and widely used service provide for online payment worldwide. Paypal has a strong network and presence and also offers multi currency support. For India it has a special facility by which you can accept payment in foreign curreny and transfer the money to your Indian bank account at the prevailing $ rates. The payments reaches you in 5-7 working days.

PayPal

Product Features : Credit Cards

Startup Cost : Nil

Transaction cost :  1.9% – 6% +  $ 0.30 per transaction

Security deposit : NIL

Due Diligence : Applicable for Non Profit Organizations

Recurring cost : NIL

Integration :   1 hour easy

Security : Yes

Additional Features : Currency conversion fee - 2.5% added to the exchange rate

Website : http://www.paypal.com/

8. ICICI Bank Payment gateway – payseal

The Popular ICICI Bank allows companies to accept secure payments using credit cards via the Internet. They operate under the brand of Payseal. The integration is very complicated and needs knowledge of java for integration. The charges vary based on transactions volume. This is one of the oldest service providers in India.

ICICI Payseal

Product Features : Credit Cards

Startup Cost : 40000

Transaction cost :  3% – 6% 

Security deposit : 25000

Due Diligence : Yes

Recurring cost : 20000

Integration :   3 weeks

Security : Yes

Additional Features : Needs java support for your website.

Website : www.payseal.com

A few other payment gateway service providers are 

Authorize.net –  http://www.authorize.net/

Google checkout –  http://checkout.google.com/

HSBC Payment gateway – No Information available – contact your local bank branch

eazy2pay - https://www.eazy2pay.com/

Billdesk - http://www.billdesk.com/

This will give you all the details of selecting the correct payment gateway for your website. You can accept Visa cards, Master cards and also do bank transfers. Please send your feedback by commenting on this page or for more information do send an email to sales@dimakhconsultants.com

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